镇江高专学报
鎮江高專學報
진강고전학보
JOURNAL OF ZHENJIANG COLLEGE
2011年
2期
1-5
,共5页
文化旅游创意产业%镇江%旅游竞争力
文化旅遊創意產業%鎮江%旅遊競爭力
문화여유창의산업%진강%여유경쟁력
creative industry of cultural tourism%Zhenjiang%tourism competitiveness
发展文化旅游创意产业对镇江旅游业竞争力的提升起关键作用。镇江有诸如人文旅游资源丰富、经济基础较雄厚、文化创意产业发展迅速、地缘人缘等优势条件。应当加强领导,促进文化旅游资源的保护与利用;打造本土化文化旅游创意优势品牌;并给予必要的税收优惠及政策扶持;加快人才的培养和引进;加快旅游产业的体制改革,推动镇江市文化旅游创意产业的快速健康发展。
髮展文化旅遊創意產業對鎮江旅遊業競爭力的提升起關鍵作用。鎮江有諸如人文旅遊資源豐富、經濟基礎較雄厚、文化創意產業髮展迅速、地緣人緣等優勢條件。應噹加彊領導,促進文化旅遊資源的保護與利用;打造本土化文化旅遊創意優勢品牌;併給予必要的稅收優惠及政策扶持;加快人纔的培養和引進;加快旅遊產業的體製改革,推動鎮江市文化旅遊創意產業的快速健康髮展。
발전문화여유창의산업대진강여유업경쟁력적제승기관건작용。진강유제여인문여유자원봉부、경제기출교웅후、문화창의산업발전신속、지연인연등우세조건。응당가강령도,촉진문화여유자원적보호여이용;타조본토화문화여유창의우세품패;병급여필요적세수우혜급정책부지;가쾌인재적배양화인진;가쾌여유산업적체제개혁,추동진강시문화여유창의산업적쾌속건강발전。
Development of creative industry of cultural tourism plays crucial roles in improving competitiveness of tourism industry in Zhenjiang.There are such advantages as rich humanistic and cultural tourism resources,comparatively solid economic foundation,rapid development of creative industry of cultures and advantages of favorable geographical position and support of the people in Zhenjiang.Guidance should be strengthened to promote preservation and utilization of cultural tourism resources.Establishing competitive brand of creative industry with local cultural features,awarding necessary tax preference and support of policies,quickening cultivation and introduction of talented people and reform of the management system of tourism industry are all needed to promote healthy and rapid development of creative industry of cultural tourism in Zhenjiang.