中国陶瓷工业
中國陶瓷工業
중국도자공업
CHINA CERAMIC INDUSTRY
2011年
6期
28-30
,共3页
江西%陶瓷产业%软实力%培育
江西%陶瓷產業%軟實力%培育
강서%도자산업%연실력%배육
Jiangxi%ceramic industry%soft power%development
从产业软实力构成出发,分析了江西陶瓷产业软实力的基本现状。从以围绕培育企业家队伍文化土壤为核心,培育产业文化;构建产学研技术创新战略联盟,提高产业创新力;建立行业协会,发挥行业协会在软实力建设中的作用;加强品牌建设,进一步提高区域品牌的知名度和美誉度等四个方面提出了江西陶瓷产业软实力培育对策。
從產業軟實力構成齣髮,分析瞭江西陶瓷產業軟實力的基本現狀。從以圍繞培育企業傢隊伍文化土壤為覈心,培育產業文化;構建產學研技術創新戰略聯盟,提高產業創新力;建立行業協會,髮揮行業協會在軟實力建設中的作用;加彊品牌建設,進一步提高區域品牌的知名度和美譽度等四箇方麵提齣瞭江西陶瓷產業軟實力培育對策。
종산업연실력구성출발,분석료강서도자산업연실력적기본현상。종이위요배육기업가대오문화토양위핵심,배육산업문화;구건산학연기술창신전략련맹,제고산업창신력;건립행업협회,발휘행업협회재연실력건설중적작용;가강품패건설,진일보제고구역품패적지명도화미예도등사개방면제출료강서도자산업연실력배육대책。
The current state of Jiangxi ceramic industry＇s soft power was observed after a description of its composition.Then,measures to develop the soft power of Jiangxi ceramic industry were provided in the following ways： cultivation of the industry＇s culture by building the right image of entrepreneurs,promotion of the collaboration between the sectors of manufacturing,education and research for greater innovative capacity,establishment of industrial associations for different branches of the industry to strengthen their roles in soft power development, and the increase of the awareness of the regional brands.
