化纤与纺织技术
化纖與紡織技術
화섬여방직기술
CHEMICAL FIBER & TEXTILE TECHNOLOGY
2010年
1期
51-54
,共4页
经营模式%生产体系%零售网络%物流信息系统%商品策划
經營模式%生產體繫%零售網絡%物流信息繫統%商品策劃
경영모식%생산체계%령수망락%물류신식계통%상품책화
SPA business model%production system%retail network%logistics information system%product planning
从理论上全面解读SPA经营模式的含义,以真维斯公司为例,总结了此种模式发展至今可借鉴的成功经验。并针对目前国内服装零售业的现状,分析了SPA经营模式在我国得以推行的可行性,并指出本土服装零售企业在发展中需重点关注的内容。
從理論上全麵解讀SPA經營模式的含義,以真維斯公司為例,總結瞭此種模式髮展至今可藉鑒的成功經驗。併針對目前國內服裝零售業的現狀,分析瞭SPA經營模式在我國得以推行的可行性,併指齣本土服裝零售企業在髮展中需重點關註的內容。
종이론상전면해독SPA경영모식적함의,이진유사공사위례,총결료차충모식발전지금가차감적성공경험。병침대목전국내복장령수업적현상,분석료SPA경영모식재아국득이추행적가행성,병지출본토복장령수기업재발전중수중점관주적내용。
The article theoretically interpreted the SPA business model meaning comprehensively. Take Jeanswest company as an example, it summarized the successful experiences of this model's development. Aiming at the status of domestic apparel retail industry, it analyzed the feasibility that SPA business model can imple- mented in China, and pointed out the content need to focus on during the development of domestic apparel retail industry