CAJ | 학술논문

近年来，随着旅游业的快速发展，旅游商业地产成为了众多投资者瞄准的重要对象。文章通过笔者亲临凤凰、丽江、桂林的实地考察访问，对这些地区古镇商业开发的成功之处和不足的方面进行了分析，并在此基础上总结了该类旅游商业地产成功的关键点。最后，文章对古镇型旅游商业地产的开发提出了一定的建议，以期为相关投资者提供有关参考。
근년래，수착여유업적쾌속발전，여유상업지산성위료음다투자자묘준적중요대상。문장통과필자친림봉황、려강、계림적실지고찰방문，대저사지구고진상업개발적성공지처화불족적방면진행료분석，병재차기출상총결료해류여유상업지산성공적관건점。최후，문장대고진형여유상업지산적개발제출료일정적건의，이기위상관투자자제공유관삼고。
In recent years, with the rapid development of tourism, tourist commercial real estate has become an important aim of many investors object. In this articles, based on her visit and study at the Fenghuang, Lijiang, Guilin in person, the author analysis the success and shortcomings of the commercial development in these areas, and summarized the key factors of the success of commercial real estate. Finally, the article presents some of the proposals on the town type of tourism development of commercial real in order to provide the reference for the relevant investors.