天津商业大学学报
天津商業大學學報
천진상업대학학보
JOURNAL OF TIANJIN UNIVERSITY OF COMMERCE
2009年
4期
8-11
,共4页
旅游产业集群%天津滨海新区%旅游模式
旅遊產業集群%天津濱海新區%旅遊模式
여유산업집군%천진빈해신구%여유모식
tourism industry cluster%the Binhai New Area in Tianjin%tourism pattern
在传统旅游活动发展的基础上,结合产业链的发展优势,构建了独特的基于产业集群中产业链的天津滨海新区旅游发展的框架;论述了天津滨海新区旅游发展的总体模式及旅游功能区划;提出了发挥政府职能、旅游整合开发、关注顾客让渡价值、培育核心竞争力、打造滨海新区旅游产业集群品牌的建议.
在傳統旅遊活動髮展的基礎上,結閤產業鏈的髮展優勢,構建瞭獨特的基于產業集群中產業鏈的天津濱海新區旅遊髮展的框架;論述瞭天津濱海新區旅遊髮展的總體模式及旅遊功能區劃;提齣瞭髮揮政府職能、旅遊整閤開髮、關註顧客讓渡價值、培育覈心競爭力、打造濱海新區旅遊產業集群品牌的建議.
재전통여유활동발전적기출상,결합산업련적발전우세,구건료독특적기우산업집군중산업련적천진빈해신구여유발전적광가;논술료천진빈해신구여유발전적총체모식급여유공능구화;제출료발휘정부직능、여유정합개발、관주고객양도개치、배육핵심경쟁력、타조빈해신구여유산업집군품패적건의.
Starting from analyzing the traditional tourism activities and the advantages of industry chain,the paper builds a unique frame for the development of tourism industry in the Binhai New Area in Tianjin based on industry chain in industry cluster,discusses the generM development pattern and function division of tourism industry in the Binhai New Area,and offers some proposals for the development of tourism industry such as bringing government function into full play,integrating tourism planning,paying attention to customers'delivered value,building up core competitiveness,and making tourism industry cluster brand,etc.