青春岁月
青春歲月
청춘세월
BLOOMING SEASON
2011年
12期
76-77
,共2页
Trademark%Translation%Principle%Method
With the rapid development of economic gtobalization,mote and more foreign goods enter into Chinese market,and Chinese export commodities are also exhibited in overseas market,most of which enjoy great popuhrity home and abroad,becoming the well-known trademarks.Therffore.how tO transhte the trademarks between English and Chinese accurgte]y has become a serious problem that we must take good considerations.This Paper discusses five methods and some principles that are used for translating the brand name in order to make brand name translation correctly and effectively.