酿酒
釀酒
양주
LIQUOR MAKING
2011年
4期
85-86
,共2页
中国白酒%走向%世界%思考
中國白酒%走嚮%世界%思攷
중국백주%주향%세계%사고
Chinese liquor%towards the world%consideration
要实现中国白酒国际化之路,首先要选对酒的风味,如选择清香型、老白干香型酒为研发对象;其次开发以老白干香型酒、清香型酒为基酒加工的露酒;再次加强健康因子的研究,既提高我国白酒科学技术水平,又极大地推动我国白酒走上世界;最后,仅仅依靠科研和营销人员努力是不够的。要有领导部门牵头,组织各方面的力量,包括外贸、旅游、文化,特别是传媒部门,向外推介、宣传我国的酒文化。只要各方面共同努力,中国白酒一定会更好地走上世界。
要實現中國白酒國際化之路,首先要選對酒的風味,如選擇清香型、老白榦香型酒為研髮對象;其次開髮以老白榦香型酒、清香型酒為基酒加工的露酒;再次加彊健康因子的研究,既提高我國白酒科學技術水平,又極大地推動我國白酒走上世界;最後,僅僅依靠科研和營銷人員努力是不夠的。要有領導部門牽頭,組織各方麵的力量,包括外貿、旅遊、文化,特彆是傳媒部門,嚮外推介、宣傳我國的酒文化。隻要各方麵共同努力,中國白酒一定會更好地走上世界。
요실현중국백주국제화지로,수선요선대주적풍미,여선택청향형、로백간향형주위연발대상;기차개발이로백간향형주、청향형주위기주가공적로주;재차가강건강인자적연구,기제고아국백주과학기술수평,우겁대지추동아국백주주상세계;최후,부부의고과연화영소인원노력시불구적。요유령도부문견두,조직각방면적역량,포괄외무、여유、문화,특별시전매부문,향외추개、선전아국적주문화。지요각방면공동노력,중국백주일정회경호지주상세계。
In order to realize the internationalization of Chinese liquor,several factors must be taken into consideration.Above all,the flavor type,for example Fen flavor type or Laobaigan flavor type,should be properly chosen for investigation.Next,liqueur which is processed from Laobaigan flavor type or Fen flavor type liquor should be developed;after that the study of the health factor should be emphasized in order not only to benefit the improvement of scientific and technological level of Chinese liquor,but also to greatly promote the internalization of Chinese liquor.Finally,relying solely on the efforts of research and marketing staff is not enough.The aggregation of efforts from various aspects including foreign trade,tourism,culture,especial the propaganda by the media is necessary.As long as the joint efforts are made,the Chinese liquor will be better known on the world.