宜春学院学报
宜春學院學報
의춘학원학보
JOURNAL OF YICHUN UNIVERSITY
2011年
7期
52-53
,共2页
产业集群%区域品牌%竞争力
產業集群%區域品牌%競爭力
산업집군%구역품패%경쟁력
Industrial colony%Region brand%Competitive power
当前,江西培育了一些区域名牌产品和名牌企业,区域品牌发展已初见成效。但与国内经济发达地区国际品牌相比仍有较大差距,面临一些问题。江西在提高区域品牌竞争力时,必须扬长避短,与其他区域形成优势互补,并努力创建有竞争优势的区域品牌,实现产业集群发展与区域品牌竞争力提升的互动。
噹前,江西培育瞭一些區域名牌產品和名牌企業,區域品牌髮展已初見成效。但與國內經濟髮達地區國際品牌相比仍有較大差距,麵臨一些問題。江西在提高區域品牌競爭力時,必鬚颺長避短,與其他區域形成優勢互補,併努力創建有競爭優勢的區域品牌,實現產業集群髮展與區域品牌競爭力提升的互動。
당전,강서배육료일사구역명패산품화명패기업,구역품패발전이초견성효。단여국내경제발체지구국제품패상비잉유교대차거,면림일사문제。강서재제고구역품패경쟁력시,필수양장피단,여기타구역형성우세호보,병노력창건유경쟁우세적구역품패,실현산업집군발전여구역품패경쟁력제승적호동。
Presently,Jiangxi Province has cultivated some region famous brand goods and the name brand enterprise,the region brand development has won initial success.But compared with the domestic economy developed area international brand still had the big disparity,faced with some questions.Jiangxi Province when enhances the region brand competitive power,must enhance strong points and avoid weaknesses,forms the survival of the fittest with other regions,and founds diligently has the competitive advantage region brand,realizes the industrial colony development and the region brand competitive power promotion interaction.