海外英语(中旬刊)
海外英語(中旬刊)
해외영어(중순간)
OVERSEAS ENGLISH
2011年
3期
272-274
,共3页
marketing strategies%IT tourism
With the development of information technology.tourism has benefited by utilizing this fully effective media in tourism activities which has gready promoted the productivity in the same field,including tourism hotels,travel agencies,transportations and destinations.This application brings in new tendency which pushes the marketing distribution more timely and practically The below statement takes the instance of tourism in Gansu and analyzes the requisite elements in adopting IT in tourism sector.It subsequently concludes that information technology application in tourism absolutely plays an essential role in promoting the quality of service and efficiency.
