传播学量化研究中统计的正确性问题——以《1997年全国电视观众抽样调查分析报告》为例
전파학양화연구중통계적정학성문제——이《1997년전국전시관음추양조사분석보고》위례
Statistical Accuracy in Communication Quantitative Researches--Recounting the Report of 1997 National TV Audience Survey
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