CAJ | 학술논문

成长期是企业发展的关键时期。根据成长期企业发展特点,发展主营业务、培养核心竞争力,是成长期企业发展的思路。盲目多元化必然使企业陷入困境。企业只有谨慎分析自身实力和所面临的市场环境,制定合理的经营战略目标,才能在竞争中保持长期稳定的竞争优势。
성장기시기업발전적관건시기。근거성장기기업발전특점,발전주영업무、배양핵심경쟁력,시성장기기업발전적사로。맹목다원화필연사기업함입곤경。기업지유근신분석자신실력화소면림적시장배경,제정합리적경영전략목표,재능재경쟁중보지장기은정적경쟁우세。
Growing period is the key period in the development of an enterprise. To develop the main range of business and the core-competence is the main consideration of development in the growing- period of an enterprise. To work out reasonable strategy, the enterprise is supposed to make overall analysis of its capability and market environment so that it can be competitive in the development.