CAJ | 학술논문

在深入分析地震新闻报道同质化特征及其原因的基础上,本文认为有效解决地震新闻报道同质化的途径有三：一是相关部门要转变思想,明确地震新闻在地震科普中的重要作用;二是新闻媒体要转变地震新闻报道方式,追求差异化报道;三是要引导受众转变新闻消费观念,以刺激新闻生产者的积极性。
재심입분석지진신문보도동질화특정급기원인적기출상,본문인위유효해결지진신문보도동질화적도경유삼：일시상관부문요전변사상,명학지진신문재지진과보중적중요작용;이시신문매체요전변지진신문보도방식,추구차이화보도;삼시요인도수음전변신문소비관념,이자격신문생산자적적겁성。
In the thorough analysis,based on the characteristics and causes of earthquake news reports homogeneity,three methods can be used against the homogeneity.Media agencies leadership must change the working principle and be aware of the importance of earthquake news in earthquake science.Reporting method must be improved to cover different news report.The last one is to guide the audience consumption idea,and stimulate news producer＇s production enthusiasm.