三明学院学报
三明學院學報
삼명학원학보
JOURNAL OF SANMING COLLEGE
2011年
6期
90-94
,共5页
网球%文化%推广前景
網毬%文化%推廣前景
망구%문화%추엄전경
tennis%culture%promotion prospect
网球运动有着独特的起源和发展历程,并且形成了自身的项目特质和文化。网球文化形成于网球的发展过程中,并且促进了网球运动的开展。伴随着产业化的发展,网球广泛地在欧美国家流行起来,并且逐渐风靡全球。随着中国女子网球在世界大赛中不断取得好成绩,网球运动在中国迅速普及。作为一项完全外来的运动,网球文化与中国传统体育文化有共通点也存在很多差异,这些相通和不同,也是网球文化在中国推广所将遇到的契机和阻碍。
網毬運動有著獨特的起源和髮展歷程,併且形成瞭自身的項目特質和文化。網毬文化形成于網毬的髮展過程中,併且促進瞭網毬運動的開展。伴隨著產業化的髮展,網毬廣汎地在歐美國傢流行起來,併且逐漸風靡全毬。隨著中國女子網毬在世界大賽中不斷取得好成績,網毬運動在中國迅速普及。作為一項完全外來的運動,網毬文化與中國傳統體育文化有共通點也存在很多差異,這些相通和不同,也是網毬文化在中國推廣所將遇到的契機和阻礙。
망구운동유착독특적기원화발전역정,병차형성료자신적항목특질화문화。망구문화형성우망구적발전과정중,병차촉진료망구운동적개전。반수착산업화적발전,망구엄범지재구미국가류행기래,병차축점풍미전구。수착중국녀자망구재세계대새중불단취득호성적,망구운동재중국신속보급。작위일항완전외래적운동,망구문화여중국전통체육문화유공통점야존재흔다차이,저사상통화불동,야시망구문화재중국추엄소장우도적계궤화조애。
Tennis has unique origin and process of development and formed its own characteristics and culture.Tennis culture was formed during the development process of tennis and has been promoting the launch of tennis.Along with the industrialization,tennis has become a wide range of popularity in Europe and America,and gradually swept the globe.Because the women tennis athletes continue to make good results in globe game,"tennis fever" has also spread in China.As a completely alien sport,tennis culture and traditional Chinese sports culture are different,but they also have something in common.All these similarities and differences are the opportunities and obstacles of the promotion of tennis culture in China.