科学学研究
科學學研究
과학학연구
STUDIES IN SCIENCE OF SCIENCE
2010年
3期
412-419,435
,共9页
权力依附关系%关系嵌入%知识流入%跨国公司%子公司
權力依附關繫%關繫嵌入%知識流入%跨國公司%子公司
권력의부관계%관계감입%지식류입%과국공사%자공사
power attachment relations%relational embeddedness%knowledge inflow%MNC%subsidiary company
运用关系嵌入和权力依附关系与吸收能力相一致的相关理论,试图解释跨国公司在华子公司通过外部的商业关系获得商业知识(显性/隐性)的内涵、动机和能力的机理.通过对80个在华跨国公司子公司的调查发现,在营销知识自外部的商业伙伴向跨冈公司在华子公司传递中,权力依附关系和吸收能力足具有显著影响力的主要因素,关系嵌入仪仪具有有限的影响.
運用關繫嵌入和權力依附關繫與吸收能力相一緻的相關理論,試圖解釋跨國公司在華子公司通過外部的商業關繫穫得商業知識(顯性/隱性)的內涵、動機和能力的機理.通過對80箇在華跨國公司子公司的調查髮現,在營銷知識自外部的商業夥伴嚮跨岡公司在華子公司傳遞中,權力依附關繫和吸收能力足具有顯著影響力的主要因素,關繫嵌入儀儀具有有限的影響.
운용관계감입화권력의부관계여흡수능력상일치적상관이론,시도해석과국공사재화자공사통과외부적상업관계획득상업지식(현성/은성)적내함、동궤화능력적궤리.통과대80개재화과국공사자공사적조사발현,재영소지식자외부적상업화반향과강공사재화자공사전체중,권력의부관계화흡수능력족구유현저영향력적주요인소,관계감입의의구유유한적영향.
Applying relational embeddedness and power/dependence in line with absorptive capacity, this paper is trying to explain re-lation, motivation and ability mechanism whereby MNC's subsidiaries in China acquire marketing (tacit/explicit) knowledge from its external business relation. Surveying 80 MNC's subsidiaries based in China, it is found that in transferring marketing knowledge from external business partner to subsidiary, power/dependence and absorptive capacity are found to be influential factors while relational embeddedness is found having limited influence.
