价值工程
價值工程
개치공정
VALUE ENGINEERING
2014年
10期
155-156,157
,共3页
入境游%澳大利亚%社会文化%经济
入境遊%澳大利亞%社會文化%經濟
입경유%오대리아%사회문화%경제
inbound tourism%Autralia%social-culture%economy
澳大利亚不仅是南半球经济最发达的国家,还凭借其独特的自然风光和出色的人文景观吸引了全球游客的光临。本文针对澳大利亚入境游的文献资料进行了研究调查与分析,重点放在两大宏观因素上,社会文化因素(恐怖主义和兴趣旅游)和经济因素(汇率和中国市场)。通过调研本文指出,澳大利亚入境游人数在一个相对安全的国际环境下呈现出稳定增长的趋势,尤其在开发兴趣旅游方面表现出色,并且中国市场对澳大利亚入境游起到了不可小视的推动作用。全球经济回暖后,澳币汇率近五年的变化对入境游造成了附加影响,当澳币增值时澳大利亚入境游发展速度放缓,反之加快。
澳大利亞不僅是南半毬經濟最髮達的國傢,還憑藉其獨特的自然風光和齣色的人文景觀吸引瞭全毬遊客的光臨。本文針對澳大利亞入境遊的文獻資料進行瞭研究調查與分析,重點放在兩大宏觀因素上,社會文化因素(恐怖主義和興趣旅遊)和經濟因素(彙率和中國市場)。通過調研本文指齣,澳大利亞入境遊人數在一箇相對安全的國際環境下呈現齣穩定增長的趨勢,尤其在開髮興趣旅遊方麵錶現齣色,併且中國市場對澳大利亞入境遊起到瞭不可小視的推動作用。全毬經濟迴暖後,澳幣彙率近五年的變化對入境遊造成瞭附加影響,噹澳幣增值時澳大利亞入境遊髮展速度放緩,反之加快。
오대리아불부시남반구경제최발체적국가,환빙차기독특적자연풍광화출색적인문경관흡인료전구유객적광림。본문침대오대리아입경유적문헌자료진행료연구조사여분석,중점방재량대굉관인소상,사회문화인소(공포주의화흥취여유)화경제인소(회솔화중국시장)。통과조연본문지출,오대리아입경유인수재일개상대안전적국제배경하정현출은정증장적추세,우기재개발흥취여유방면표현출색,병차중국시장대오대리아입경유기도료불가소시적추동작용。전구경제회난후,오폐회솔근오년적변화대입경유조성료부가영향,당오폐증치시오대리아입경유발전속도방완,반지가쾌。
Australia is viewed internationally as a desirable tourist destination. This paper investigates the literature search and analysis for Australian inbound tourism. Attention has been given to two macro-environmental factors, socio-culture (terrorism and special interest tourism), economic (currency rate and Chinese market). By logically analyzing the literatures related to those aspects, the work shows that the Australia inbound tourism is growing under a relatively safe background, and is doing a good job to serve tourists' special interests. Also, the Chinese market is driving Australia inbound tourism. After the recovery of the global economy, Australian dollar in recent years had additional impact on inbound tourism of Australia. Depreciation of Australian dollar can improve the price competitiveness of inbound tourism. Appreciation of Australian dollar can weaken the price competitiveness of inbound tourism.