CAJ | 학술논문

中国休闲度假时代的来临带动着国内海上休闲旅游蓬勃发展，以秦皇岛市海上旅游规划为例，尝试性提出旅游目的地集聚经济论，并且认为秦皇岛核心旅游目的地聚集经济形成与否决定了海上旅游规划的成败，进而通过静态和动态博弈分析得出秦皇岛海上旅游发展战略应采取与周边滨海城市合作的互助模式，海上旅游空间规划则需要从旅游产品设计、旅游线路组织、海上配套设施建设、海上旅游品牌营销等方面打造出秦皇岛独具魅力的海上旅游体系。
중국휴한도가시대적래림대동착국내해상휴한여유봉발발전，이진황도시해상여유규화위례，상시성제출여유목적지집취경제론，병차인위진황도핵심여유목적지취집경제형성여부결정료해상여유규화적성패，진이통과정태화동태박혁분석득출진황도해상여유발전전략응채취여주변빈해성시합작적호조모식，해상여유공간규화칙수요종여유산품설계、여유선로조직、해상배투설시건설、해상여유품패영소등방면타조출진황도독구매력적해상여유체계。
The advent of China ’ s leisure era promotes the development of domestic marine leisure tourism .In this paper, taking Qinhuangdao city marine tourism planning as an example , the author attempts to put forward a theory on tourism destination agglomeration economy .And the author thinks that the formation or not of Qinhuangdao core tourism destination agglomeration economies determines the success or failure of the marine tourism planning .And then, through the static and dynamic game analysis , the author gets a decision that the Qinhuangdao sea tourism development strategy should adopt the mutual aid mode of cooperating with surrounding coastal city .To build Qin-huangdao ’ s unique charming sea travel system , tourism place planning at sea needs to be implemented from the as-pects of tourism product design , organization of tour routes , offshore facilities construction and marine tourism brand marketing.