CAJ | 학술논문

电子商务的快速发展客观要求加快电子商务专业人才的培养力度，同时，它的发展也为有关方面的人才培养提供了重要契机，现在，几乎所有的高职院校都开设有电子商务专业，但在人才培养方面却存在着一系列问题，最为突出的是学校不能从企业视角下对专业进行有效开发，导致培养的人才与社会需求出现脱钩现象，因此，电子商务人才培养需要考虑企业需求，需要有效提高学生的职业核心能力，这样，培养的人才才能为社会所用，才能发挥更大的价值。本文通过分析电子商务专业人才培养中存在的问题，提出了企业视野下电子商务专业学生职业核心能力的培养策略。
전자상무적쾌속발전객관요구가쾌전자상무전업인재적배양력도，동시，타적발전야위유관방면적인재배양제공료중요계궤，현재，궤호소유적고직원교도개설유전자상무전업，단재인재배양방면각존재착일계렬문제，최위돌출적시학교불능종기업시각하대전업진행유효개발，도치배양적인재여사회수구출현탈구현상，인차，전자상무인재배양수요고필기업수구，수요유효제고학생적직업핵심능력，저양，배양적인재재능위사회소용，재능발휘경대적개치。본문통과분석전자상무전업인재배양중존재적문제，제출료기업시야하전자상무전업학생직업핵심능력적배양책략。
The rapid development of electronic commerce objectively requires to accelerate the e-commerce professional training, at the same time, its development also provides an important opportunity for training, now, almost all higher vocational colleges provide with electronic commerce major, but a series of problems still exist in the personnel training, the most prominent is that schools can not carry out effective development of professional from the enterprise perspective, talent cultivation and social demand leads to the decoupling phenomenon, therefore, e-commerce personnel training need to consider the needs of the enterprise, to effectively improve the professional core competence, cultivate talent for the society, can play a greater value. Based on the analysis of the existing problems in electronic commerce talent cultivation, the paper put forward strategies for cultivating the enterprise electronic commerce students’ core competence from the perspective of enterprise.