湖南大学学报（社会科学版）
湖南大學學報（社會科學版）
호남대학학보（사회과학판）
JOURNAL OF HUNAN UNIVERSITY(SOCIAL SCIENCE EDITION)
2014年
3期
79-83
,共5页
产业化%影视生产%美学选择%深层意蕴
產業化%影視生產%美學選擇%深層意蘊
산업화%영시생산%미학선택%심층의온
industrialization%film and television production%aesthetic selection%underlying implication
产业化语境下我国影视生产状况，其美学选择呈现为以下几个显著的特点：一是审美内容由同质化向多元化发展，二是影视叙事的线性化向非线性化发展，三是人物形象从简单化向复杂化发展，四是审美表现上呈现为单一化向杂糅化发展。这种美学上的变化和发展有其深刻的历史原因和产业背景。更为深刻的是，这种美学上的变化呈现出鲜明的标准化和伪个性化特点，其背后渗透着商业运作、精心计算和资本增值的意识形态。
產業化語境下我國影視生產狀況，其美學選擇呈現為以下幾箇顯著的特點：一是審美內容由同質化嚮多元化髮展，二是影視敘事的線性化嚮非線性化髮展，三是人物形象從簡單化嚮複雜化髮展，四是審美錶現上呈現為單一化嚮雜糅化髮展。這種美學上的變化和髮展有其深刻的歷史原因和產業揹景。更為深刻的是，這種美學上的變化呈現齣鮮明的標準化和偽箇性化特點，其揹後滲透著商業運作、精心計算和資本增值的意識形態。
산업화어경하아국영시생산상황，기미학선택정현위이하궤개현저적특점：일시심미내용유동질화향다원화발전，이시영시서사적선성화향비선성화발전，삼시인물형상종간단화향복잡화발전，사시심미표현상정현위단일화향잡유화발전。저충미학상적변화화발전유기심각적역사원인화산업배경。경위심각적시，저충미학상적변화정현출선명적표준화화위개성화특점，기배후삼투착상업운작、정심계산화자본증치적의식형태。
The Production of our country’s film and television has notable features as following:First, aesthetic contents have been developed from homogenization to diversification.Secondly,Screen narrative has been developed from linearization to non-linearization.Thirdly,Characters have been developed from over-simple to complication.Fourthly,Aesthetic manifestation has been developed from simplification to hybridization.Such kind of aesthetic changes and developments have it’s historic reasons and industrial background.More important,Such kind of aesthetic changes have taken on features like standardization and false personality and The ideology of business operation,careful calculation capital appreciation has been filtered into such aesthetic changes.
