辽东学院学报(社会科学版)
遼東學院學報(社會科學版)
료동학원학보(사회과학판)
JOURNAL OF EASTEN LIAONING UNIVERSITY
2013年
5期
114-121
,共8页
海岛旅游%创新网络评价%社会网络分析法%多准则决策分析法%辽宁
海島旅遊%創新網絡評價%社會網絡分析法%多準則決策分析法%遼寧
해도여유%창신망락평개%사회망락분석법%다준칙결책분석법%료녕
island tourism%competitiveness evaluation%social network analysis
海岛旅游创新是融合经济、社会及生态等要素于一体的综合创新,关键性创新要素对海岛旅游创新具有牵动作用。以辽宁省大鹿岛、大长山岛、小长山岛及菊花岛为例,选取产品、管理、信息及体制等维度要素构建融合创新能力评价体系,综合运用社会网络分析法( Social Network Analysis , SNA)与多准则决策分析法( Multi-criteria decision analysis , MCDA),以软件UCINET6.0及DEXi3.03为计算平台选取关键性要素并进行比较分析。结果表明:在海岛旅游创新网络构建中,共有可进入性、体验活动、易获取性、产品开发及个体参与等5个关键性要素;大长山岛和小长山岛是旅游创新能力最强的两个海岛。
海島旅遊創新是融閤經濟、社會及生態等要素于一體的綜閤創新,關鍵性創新要素對海島旅遊創新具有牽動作用。以遼寧省大鹿島、大長山島、小長山島及菊花島為例,選取產品、管理、信息及體製等維度要素構建融閤創新能力評價體繫,綜閤運用社會網絡分析法( Social Network Analysis , SNA)與多準則決策分析法( Multi-criteria decision analysis , MCDA),以軟件UCINET6.0及DEXi3.03為計算平檯選取關鍵性要素併進行比較分析。結果錶明:在海島旅遊創新網絡構建中,共有可進入性、體驗活動、易穫取性、產品開髮及箇體參與等5箇關鍵性要素;大長山島和小長山島是旅遊創新能力最彊的兩箇海島。
해도여유창신시융합경제、사회급생태등요소우일체적종합창신,관건성창신요소대해도여유창신구유견동작용。이요녕성대록도、대장산도、소장산도급국화도위례,선취산품、관리、신식급체제등유도요소구건융합창신능력평개체계,종합운용사회망락분석법( Social Network Analysis , SNA)여다준칙결책분석법( Multi-criteria decision analysis , MCDA),이연건UCINET6.0급DEXi3.03위계산평태선취관건성요소병진행비교분석。결과표명:재해도여유창신망락구건중,공유가진입성、체험활동、역획취성、산품개발급개체삼여등5개관건성요소;대장산도화소장산도시여유창신능력최강적량개해도。
With Dalu Island , the Great Changshan Island , the Small Changshan Island and Juhua Island as the example, an island tourism innovative capacity evaluation system was built with indexes of product , manage-ment , information and structure .Methods of social network analysis and multi -criteria decision analysis were used to compare and analyze the key factors of the evaluation with UCINET 6.0 and DEXi3.03.It was found that the ac-cessibility , experience activities , availability , product development and individual participation were key factors for building an innovative network of island tourism .The Great Changshan Island and the Small Changshan Island were more competitive in tourism innovation in the four islands .