CAJ | 학술논문

江西素有“文章节义之邦，白鹤鱼米之国”之美誉，坐拥得天独厚的丰富的人文、自然景观，但旅游业发展却不尽人意。近些年新兴的影视旅游产业带给了江西旅游业希望，然而其发展仍然没能跟上社会需求变化的步伐。本文就江西影视旅游产业发展状况进行剖析，发现影响其发展的深层因素，探究其发展的内在规律，提出有利于江西影视旅游产业跨越式、可持续发展的可行对策。
강서소유“문장절의지방，백학어미지국”지미예，좌옹득천독후적봉부적인문、자연경관，단여유업발전각불진인의。근사년신흥적영시여유산업대급료강서여유업희망，연이기발전잉연몰능근상사회수구변화적보벌。본문취강서영시여유산업발전상황진행부석，발현영향기발전적심층인소，탐구기발전적내재규률，제출유리우강서영시여유산업과월식、가지속발전적가행대책。
Jiangxi is known as "Nation of the article chapter righteousness, country of the white crane fish rice", and enjoys advantageous of rich humanities and natural landscape, but its tourism development is unsatisfac-tory actually. Recently years, emerging film and television tourism industry bring hope for Jiangxi tourism industry, but its development still can't keep up with the pace of the social demand. Based on the analysis of Jiangxi film and television traveling industry development, this paper discovers in-depth factor, explores inherent laws, and propos-es feasible strategies for great-leap-forward and sustainable development of Jiangxi film and television tourism in-dustry.