基于用户心理的企业有效提供移动服务的路径与对策研究
기우용호심리적기업유효제공이동복무적로경여대책연구
Study on Enterprises to Effectively Provide Mobile Services and Countermeasures Path Based on User Psychology
  • 万方数据
    物流工程与管理 물류공정여관리
    LOGISTICS ENGINEERING AND MANAGEMENT
    2014年 3期 173-174,194 ,共3页

    张冕%冷凯君

    장면%랭개군

    用户心理%移动服务提供商%路径%对策 用戶心理%移動服務提供商%路徑%對策
    용호심리%이동복무제공상%로경%대책
    users psychology%mobile service providers%path%countermeasures
    文中从用户心理角度出发，在综合考虑移动服务的促进因素和抑制因素的基础上，对移动服务提供商给出策略建议，从而让移动服务被有效推行，并提升移动服务企业的能力水平。
    문중종용호심리각도출발，재종합고필이동복무적촉진인소화억제인소적기출상，대이동복무제공상급출책략건의，종이양이동복무피유효추행，병제승이동복무기업적능력수평。
    This research consider both the motivating factors and inhibiting factors,this article give suggestions to the mobile service providers,so that the mobile service is effectively implemented,and enhance the mobile service providing enterprise level of ability.
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