CAJ | 학술논문

移动学习以其个性化、便携性、多媒体化等非常明显的优势吸引着越来越多的大学生加入。本文基于TAM模型建立了大学生移动学习行为的模型，以江苏某综合性高校的在校学生为研究样本，采用问卷调查的方法，利用SPSS对研究模型假设进行检验得知，大学生移动学习行为受感知移动学习的有用性及使用移动学习态度的影响；大学生对移动学习的态度由感知移动学习的有用性和易用性决定；大学生感知移动学习的易用性由感知移动学习的便捷性、个性化选择程度决定；大学生感知移动学习的有用性由人际关系的需求、感知移动学习的易用性决定；大学生的生存需求、个体成长发展需求对感知移动学习的有用性没有显著影响。
이동학습이기개성화、편휴성、다매체화등비상명현적우세흡인착월래월다적대학생가입。본문기우TAM모형건립료대학생이동학습행위적모형，이강소모종합성고교적재교학생위연구양본，채용문권조사적방법，이용SPSS대연구모형가설진행검험득지，대학생이동학습행위수감지이동학습적유용성급사용이동학습태도적영향；대학생대이동학습적태도유감지이동학습적유용성화역용성결정；대학생감지이동학습적역용성유감지이동학습적편첩성、개성화선택정도결정；대학생감지이동학습적유용성유인제관계적수구、감지이동학습적역용성결정；대학생적생존수구、개체성장발전수구대감지이동학습적유용성몰유현저영향。
This article,based on the TAM model,establishes a mobile learning behavior model of college students.It takes students of a university in Jiangsu province as the research sample,adopts the method of questionnaire,and uses SPSS to test the model assumption.The findings go as follows:1 )College students′mobile learning behavior is affected by perceived usefulness and attitude of mobile learning;2)College students′attitude towards mobile learning is determined by the perception of useful-ness and ease of use of mobile learning.3)College students′awareness of mobile learning usability is determined by degree of convenience and personalized selection;4)College students′perception of the usefulness of mobile learning is decided by the demand of the interpersonal relationship,and the perception of ease of mobile learning.The survival needs and personality devel-opment of college students is not an influence factor to the usefulness of mobile learning.