CAJ | 학술논문

电视作为现代社会中最具有影响力的媒体，在传达公共政策、引导社会舆论等方面发挥着举足轻重的作用。电视传媒是现代科技传播的重要标志，是最广泛的大众文化传播媒体之一。本文通过梳理中国电视娱乐节目的发展历程，论述了中国电视娱乐节目的发展的四个时期，最后，阐释了娱乐化电视节目的发展走向。
전시작위현대사회중최구유영향력적매체，재전체공공정책、인도사회여론등방면발휘착거족경중적작용。전시전매시현대과기전파적중요표지，시최엄범적대음문화전파매체지일。본문통과소리중국전시오악절목적발전역정，논술료중국전시오악절목적발전적사개시기，최후，천석료오악화전시절목적발전주향。
As the most influential media in modern society,TV plays a decisive role in communication of public policy,guiding the public opinion and other aspects. TV media is an significant symbol of modern science and technology communication,and one of the most widely popular culture media. Based on carding the develop-ment of Chinese television entertainment program,this paper discusses the four period of Chinese television en-tertainment program development, and finally expounds the developing trend of the entertainment television program.