CAJ | 학술논문

在当今文化与旅游融合的背景下，以布迪厄的文化再生产理论为指导，对《张家界·魅力湘西》进行个案考察，研究认为市场、政府、专家学者、非遗传承人与地方民众等文化主体共同建构了旅游演艺场域，并在市场主导和支配下实现了非物质文化遗产的文化再生产。旅游演艺场域中非物质文化遗产再生产的价值主要是传播非物质文化遗产，激发非遗传承人、当地民众和整个社会保护和传承非物质文化遗产自觉意识的形成。
재당금문화여여유융합적배경하，이포적액적문화재생산이론위지도，대《장가계·매력상서》진행개안고찰，연구인위시장、정부、전가학자、비유전승인여지방민음등문화주체공동건구료여유연예장역，병재시장주도화지배하실현료비물질문화유산적문화재생산。여유연예장역중비물질문화유산재생산적개치주요시전파비물질문화유산，격발비유전승인、당지민음화정개사회보호화전승비물질문화유산자각의식적형성。
In the context of today's integration of culture and travelling , taking Bourdieu's theory about cultural reproduction as guidance , this paper makes a case study of Zhangjiajie Charming Western Hunan . The research concludes that the culture subjects such as market , government , specialists , spreaders and local people have constructed the tourism performing art field and realized the cultural reproduction of nonphysical cultural heritage under the guidance and dominance of market . The value of cultural reproduction of nonphysical cultural heritage in the tourism performing art field mainly are spreading nonphysical cultural heritage and arousing the spreaders', local people's and the whole society's awareness of protecting and carrying forward nonphysical cultural heritage .