价值工程
價值工程
개치공정
VALUE ENGINEERING
2014年
11期
9-10,11
,共3页
吉利%沃尔沃%跨国并购%技术整合策略
吉利%沃爾沃%跨國併購%技術整閤策略
길리%옥이옥%과국병구%기술정합책략
Geely%Volvo%transnational mergers%technology integration strategy
技术获取型跨国并购正成为我国企业转型升级的一个重要选项,吉利并购沃尔沃为我国企业跨国并购的技术整合提供了宝贵的经验,吉利并购沃尔沃的技术整合策略主要有:在技术评价阶段,分别从技术需求和市场需求角度对目标企业的技术进行评估;在技术导入与内化阶段,初期采取技术共存的整合模式,后期采取技术融合的整合模式;对技术人员的整合主要采取沟通为导向的策略;从财务、技术和管理三个维度对技术整合绩效进行综合评价。
技術穫取型跨國併購正成為我國企業轉型升級的一箇重要選項,吉利併購沃爾沃為我國企業跨國併購的技術整閤提供瞭寶貴的經驗,吉利併購沃爾沃的技術整閤策略主要有:在技術評價階段,分彆從技術需求和市場需求角度對目標企業的技術進行評估;在技術導入與內化階段,初期採取技術共存的整閤模式,後期採取技術融閤的整閤模式;對技術人員的整閤主要採取溝通為導嚮的策略;從財務、技術和管理三箇維度對技術整閤績效進行綜閤評價。
기술획취형과국병구정성위아국기업전형승급적일개중요선항,길리병구옥이옥위아국기업과국병구적기술정합제공료보귀적경험,길리병구옥이옥적기술정합책략주요유:재기술평개계단,분별종기술수구화시장수구각도대목표기업적기술진행평고;재기술도입여내화계단,초기채취기술공존적정합모식,후기채취기술융합적정합모식;대기술인원적정합주요채취구통위도향적책략;종재무、기술화관리삼개유도대기술정합적효진행종합평개。
The cross-border merger & acquisition (M&A) aiming for technology acquisition has become an important option for the transformation and upgrading of China's enterprises. Geely's acquisition of Volvo provides valuable experience for the technology integration of China's cross-border M&A. Its technology integration strategies are as follows:the evaluation of the technology of the targeted enterprises from the perspective of technology and market demand respectively in the technology evaluation stage; the adoption of the early integration mode with technology of both sides coexisting and the later integration mode of technology fusion in the technology import and internalization stage; the communication-oriented strategy for technical personnel integration; the comprehensive evaluation of the technology integration performance from the three perspectives of finance, technology and management.