绿色科技
綠色科技
록색과기
LVSE DASHIJIU
2014年
2期
231-233
,共3页
南昌%旅游文化创意%路径
南昌%旅遊文化創意%路徑
남창%여유문화창의%로경
Nanchang%tourism cultural creativity%path
指出了旅游业与文化产业的有机融合成为近10年来我国文化领域和旅游领域共同发展的重大成果,到2020年,文化产业将成为国民经济支柱性产业。江西南昌是中国革命的发祥地,文化资源丰富,具备发展文化创意产业的条件。提出了应对的策略为:依托地方政策,加强旅游业与其他创意产业的融合,走文化资源的持续开发与品牌策略,加强旅游文化创意经营人员培育。
指齣瞭旅遊業與文化產業的有機融閤成為近10年來我國文化領域和旅遊領域共同髮展的重大成果,到2020年,文化產業將成為國民經濟支柱性產業。江西南昌是中國革命的髮祥地,文化資源豐富,具備髮展文化創意產業的條件。提齣瞭應對的策略為:依託地方政策,加彊旅遊業與其他創意產業的融閤,走文化資源的持續開髮與品牌策略,加彊旅遊文化創意經營人員培育。
지출료여유업여문화산업적유궤융합성위근10년래아국문화영역화여유영역공동발전적중대성과,도2020년,문화산업장성위국민경제지주성산업。강서남창시중국혁명적발상지,문화자원봉부,구비발전문화창의산업적조건。제출료응대적책략위:의탁지방정책,가강여유업여기타창의산업적융합,주문화자원적지속개발여품패책략,가강여유문화창의경영인원배육。
The organic integration of tourism and cultural industry has become a major achievement of the common development of China′s cultural and tourism field in recent ten years .By 2020 ,the cultural industry will become the pillar industry of national economy of China .Nanchang of Jiangxi Province is the cradle of the Chinese revolution with rich cultural resources ,which has the conditions of developing cultural and creative industry .This article proposes the coping strategies ofstrengthening tourism integration with other creative industry , carrying out sustainable development and brand strategy of culture resources and enhancing the tourism culture and creative management personnel training on the basis of local policy support .