CAJ | 학술논문

为我国饲料企业了解自身在本行业中的地位，发现不足，从而采取相应措施提高自身的竞争力，同时为国家宏观调控提供参考，对我国饲料行业的竞争要素、竞争结构、影响因素等进行了分析。从政府角度提出了重视种植业、限制深加工企业快速扩张，加大对技术创新支持的力度，加强饲料工业安全生产的管理；从企业角度提出向大型企业集中，打造强势品牌，重视饲料安全生产，搞好战略定位等方面提高中国饲料行业竞争力的措施。
위아국사료기업료해자신재본행업중적지위，발현불족，종이채취상응조시제고자신적경쟁력，동시위국가굉관조공제공삼고，대아국사료행업적경쟁요소、경쟁결구、영향인소등진행료분석。종정부각도제출료중시충식업、한제심가공기업쾌속확장，가대대기술창신지지적력도，가강사료공업안전생산적관리；종기업각도제출향대형기업집중，타조강세품패，중시사료안전생산，고호전략정위등방면제고중국사료행업경쟁력적조시。
To understand the status of feed enterprise in the industry and look for the insufficient,so as to take appropriate measures to improve their competitiveness and provide a reference for the national macro-control of China,In this paper the authors analyzed feed industry competitive factors,competitive structure and influencing factors.Finally,measures to improve the competitiveness of China's feed industry were proposed,including paying more attention to planting industry,limiting the rapid expansion of deep processing enterprises,reinforcing the support of technical innovation and enhancing the safety production management from government perspective,and centralizing to the large enterprises,building powerful brand,focusing on feed safety production and doing strategic positioning well from enterprise perspective.