管理科学
管理科學
관이과학
MANAGEMENT SCIENCES IN CHINA
2014年
1期
43-54
,共12页
物流分销柔性%需求管理柔性%关系满意度%环境不确定性%调节路径分析
物流分銷柔性%需求管理柔性%關繫滿意度%環境不確定性%調節路徑分析
물류분소유성%수구관리유성%관계만의도%배경불학정성%조절로경분석
physical distribution flexibility%demand management flexibility%relationship satisfaction%environmental uncertainty%moderated path analysis
在对供应链运作柔性相关研究的评述基础上，区分物流分销柔性和需求管理柔性两个维度。收集有关制造商柔性和绩效的212份有效问卷，验证需求管理柔性在物流分销柔性与关系满意度之间的中介作用，利用以调节回归分析和有条件的非线性回归模型为基础的调节路径分析，深入、全面地探讨环境不确定性在这一中介关系中的调节作用。研究结果表明，在不确定的环境中，物流分销柔性对关系满意度的直接作用更强；在稳定的环境中，需求管理柔性对关系满意度的直接作用更强；物流分销柔性对关系满意度的总作用不受外部环境影响。因此，同时提高两种柔性显然会提高关系满意度，但是单独调整其中任意一种柔性都要首先考虑外部环境。
在對供應鏈運作柔性相關研究的評述基礎上，區分物流分銷柔性和需求管理柔性兩箇維度。收集有關製造商柔性和績效的212份有效問捲，驗證需求管理柔性在物流分銷柔性與關繫滿意度之間的中介作用，利用以調節迴歸分析和有條件的非線性迴歸模型為基礎的調節路徑分析，深入、全麵地探討環境不確定性在這一中介關繫中的調節作用。研究結果錶明，在不確定的環境中，物流分銷柔性對關繫滿意度的直接作用更彊；在穩定的環境中，需求管理柔性對關繫滿意度的直接作用更彊；物流分銷柔性對關繫滿意度的總作用不受外部環境影響。因此，同時提高兩種柔性顯然會提高關繫滿意度，但是單獨調整其中任意一種柔性都要首先攷慮外部環境。
재대공응련운작유성상관연구적평술기출상，구분물류분소유성화수구관리유성량개유도。수집유관제조상유성화적효적212빈유효문권，험증수구관리유성재물류분소유성여관계만의도지간적중개작용，이용이조절회귀분석화유조건적비선성회귀모형위기출적조절로경분석，심입、전면지탐토배경불학정성재저일중개관계중적조절작용。연구결과표명，재불학정적배경중，물류분소유성대관계만의도적직접작용경강；재은정적배경중，수구관리유성대관계만의도적직접작용경강；물류분소유성대관계만의도적총작용불수외부배경영향。인차，동시제고량충유성현연회제고관계만의도，단시단독조정기중임의일충유성도요수선고필외부배경。
Based on the literature review on supply chain operation flexibility , this study distinguishes two dimensions , i.e.phys-ical distribution flexibility and demand management flexibility .Collecting 212 valid questionnaires on manufacturers′flexibility and performance , we test the mediating effects of demand management flexibility on the relationship between physical distribution flexibility and relationship satisfaction .Employing moderated path analysis based on moderated regression analysis and condition -al nonlinear regression model , the paper takes an in-depth and comprehensive investigation on the moderating effects of environ -mental uncertainty on this mediation model .The results show that the direct effect of physical distribution flexibility on relation-ship satisfaction is stronger under an uncertain environment , while the direct effect of demand management flexibility on relation-ship satisfaction is stronger under a stable environment .In addition , the total effects of physical distribution flexibility on rela-tionship satisfaction cannot be influenced by external environment .Therefore, improving physical distribution flexibility and de-mand management flexibility together will increase relationship satisfaction , while the external environment should be considered first when each of the flexibilities is enhanced .
