工业技术经济
工業技術經濟
공업기술경제
INDUSTRIAL TECHNOLOGY & ECONOMY
2014年
4期
98-104
,共7页
利基企业%商业生态系统%战略%决策模型
利基企業%商業生態繫統%戰略%決策模型
리기기업%상업생태계통%전략%결책모형
niches%business ecosystems%strategy%decision model
已有的研究对骨干企业的商业生态系统理论进行了比较深入的讨论，利基企业是生态系统中的大众和价值创造主体，研究其商业生态系统战略不仅具有重要的理论价值，同时也有助于提高初创企业的创业成功率，从而激活国民经济的活力。本文识别出利基企业在商业生态系统中面临着随整个系统灭亡、被核心企业捕食和与其它利基者竞争3种挑战，提出以商业生态系统和生态位评估为基础的利基企业商业生态系统战略决策模型。
已有的研究對骨榦企業的商業生態繫統理論進行瞭比較深入的討論，利基企業是生態繫統中的大衆和價值創造主體，研究其商業生態繫統戰略不僅具有重要的理論價值，同時也有助于提高初創企業的創業成功率，從而激活國民經濟的活力。本文識彆齣利基企業在商業生態繫統中麵臨著隨整箇繫統滅亡、被覈心企業捕食和與其它利基者競爭3種挑戰，提齣以商業生態繫統和生態位評估為基礎的利基企業商業生態繫統戰略決策模型。
이유적연구대골간기업적상업생태계통이론진행료비교심입적토론，리기기업시생태계통중적대음화개치창조주체，연구기상업생태계통전략불부구유중요적이론개치，동시야유조우제고초창기업적창업성공솔，종이격활국민경제적활력。본문식별출리기기업재상업생태계통중면림착수정개계통멸망、피핵심기업포식화여기타리기자경쟁3충도전，제출이상업생태계통화생태위평고위기출적리기기업상업생태계통전략결책모형。
Previous studies on business ecosystems have put massive attention to keystones . Niches are mass and main value creators in the ecosystems , so studying its business ecosystem strategy not only has important theoretical value , but also helps improve the success rate of entrepreneurship and activate the prosperity of the national economy . This paper identifies that niches are facing risk of death with the entire system , being preyed by core business and competition with other niches . Based on the assessments of business ecosystems and positions , a strategic decisions model in the context of business ecosystems was recommended .
