科技进步与对策
科技進步與對策
과기진보여대책
SCIENCE & TECHNOLOGY PROGRESS AND POLICY
2014年
13期
83-87
,共5页
小微企业%创业决策%创业学习%差错取向%机会识别
小微企業%創業決策%創業學習%差錯取嚮%機會識彆
소미기업%창업결책%창업학습%차착취향%궤회식별
Small and Micro Businesses%Entrepreneurial Decision%Entrepreneurial Learning%Error Orientation%Oppor-tunity Identification
小微企业拥有区别于成熟企业和大企业的属性特征。为了深入解析小微企业创业决策过程，构建了创业学习、差错取向、机会识别与决策关系的理论模型，通过对249家小微企业创业者的实证分析得出：创业决策各维度与创业学习、差错取向、机会识别行为显著相关；创业学习、差错取向、机会识别行为可以有效预测创业决策；机会识别行为在创业学习和创业决策速度、决策正确度之间起部分中介作用，机会识别行为在创业学习和创业决策认同度之间未起中介作用，机会识别行为在差错取向与创业决策速度、决策认同度之间起部分中介作用，在差错取向与创业决策的正确度之间起完全中介作用。
小微企業擁有區彆于成熟企業和大企業的屬性特徵。為瞭深入解析小微企業創業決策過程，構建瞭創業學習、差錯取嚮、機會識彆與決策關繫的理論模型，通過對249傢小微企業創業者的實證分析得齣：創業決策各維度與創業學習、差錯取嚮、機會識彆行為顯著相關；創業學習、差錯取嚮、機會識彆行為可以有效預測創業決策；機會識彆行為在創業學習和創業決策速度、決策正確度之間起部分中介作用，機會識彆行為在創業學習和創業決策認同度之間未起中介作用，機會識彆行為在差錯取嚮與創業決策速度、決策認同度之間起部分中介作用，在差錯取嚮與創業決策的正確度之間起完全中介作用。
소미기업옹유구별우성숙기업화대기업적속성특정。위료심입해석소미기업창업결책과정，구건료창업학습、차착취향、궤회식별여결책관계적이론모형，통과대249가소미기업창업자적실증분석득출：창업결책각유도여창업학습、차착취향、궤회식별행위현저상관；창업학습、차착취향、궤회식별행위가이유효예측창업결책；궤회식별행위재창업학습화창업결책속도、결책정학도지간기부분중개작용，궤회식별행위재창업학습화창업결책인동도지간미기중개작용，궤회식별행위재차착취향여창업결책속도、결책인동도지간기부분중개작용，재차착취향여창업결책적정학도지간기완전중개작용。
Mini-small-scaled firm differentiated from mutual and large-scaled firm.During the decision-making process, persistent learning and recurring judgment played key role on speed of entrepreneurial decision-making,decision accuracy and degree of social identity.In order to further explore the process of decision-making,the paper set up the theory model among entrepreneurial learning,error orientation,opportunity identification and decision-making.The conclusion by col-lecting valid 249 entrepreneurial samples showed that:entrepreneurial decision have a significant positive correlation with entrepreneurial learning,error orientation and opportunity identification behavior.Entrepreneurial learning,error orienta-tion and opportunity identification behavior can effectively predict entrepreneurial decision;it was found that opportunity i-dentification behavior play a partial mediatory role between entrepreneurial learning and speed of decision making and deci-sion accuracy,opportunity identification behavior play a partial mediatory role between entrepreneurial learning and degree of recognition decisions.Opportunity identification behavior play a partial mediatory role between error orientation and en-trepreneurial decision,opportunity identification behavior play a fully mediatory role between error orientation and decision accuracy of entrepreneurial decision.The result had enlightened effect on entrepreneurial theory and practice.
