CAJ | 학술논문

微博这一新兴传播媒体正被越来越多的大学生认识并使用，微博在大学生群体中关注转发的同时也在传递着能量。大学生微博能量的传递主要受到微博信息感染力、微博媒体扩散力和大学生用户群的推动力的影响。应正确认识大学生微博能量的传递，对其进行正确引导，传播大学生微博正能量。
미박저일신흥전파매체정피월래월다적대학생인식병사용，미박재대학생군체중관주전발적동시야재전체착능량。대학생미박능량적전체주요수도미박신식감염력、미박매체확산력화대학생용호군적추동력적영향。응정학인식대학생미박능량적전체，대기진행정학인도，전파대학생미박정능량。
Micro-blog as a emerging media is being increasingly recognized and used by college students,Meanwhile micro-blog is being concerned,it also transferring the energy. The energy transfer of college students micro-blog is mainly affected by the appeal of micro-blog information, the dispersion force of micro-blog media, the driving force of college students. We should correctly understand and guide the energy transfer of college students micro-blog, then spread positive energy of college students micro-blog.