旅游论坛
旅遊論罈
여유론단
Tourism Forum
2012年
3期
38-43
,共6页
众包%旅游咨询业%发展困境%契合点%创新
衆包%旅遊咨詢業%髮展睏境%契閤點%創新
음포%여유자순업%발전곤경%계합점%창신
crowdsourcing%tourist consulting Industry%development dilemma%meeting point%innovation
众包作为一种新型的商业模式．一经出现就引起了极大关注，对其概念、基础要素和应用等方面进行了广泛研究。旅游咨询业作为一种旅游新业态，具备现代旅游业、现代服务业和现代咨询业的一般特征：高综合性、高技术性、高知识性、高创造性，但在发展过程中遇到了人才、组织、创新等方面的困境．众包具有开放性、参与性、无边界、创新性的特征，与旅游咨询业具有内在契合点．引入众包模式。在人才共享、组织共存、价值共创方面进行创新．升级运营机制。规避在运行过程中的风险，推动旅游咨询业创新发展．
衆包作為一種新型的商業模式．一經齣現就引起瞭極大關註，對其概唸、基礎要素和應用等方麵進行瞭廣汎研究。旅遊咨詢業作為一種旅遊新業態，具備現代旅遊業、現代服務業和現代咨詢業的一般特徵：高綜閤性、高技術性、高知識性、高創造性，但在髮展過程中遇到瞭人纔、組織、創新等方麵的睏境．衆包具有開放性、參與性、無邊界、創新性的特徵，與旅遊咨詢業具有內在契閤點．引入衆包模式。在人纔共享、組織共存、價值共創方麵進行創新．升級運營機製。規避在運行過程中的風險，推動旅遊咨詢業創新髮展．
음포작위일충신형적상업모식．일경출현취인기료겁대관주，대기개념、기출요소화응용등방면진행료엄범연구。여유자순업작위일충여유신업태，구비현대여유업、현대복무업화현대자순업적일반특정：고종합성、고기술성、고지식성、고창조성，단재발전과정중우도료인재、조직、창신등방면적곤경．음포구유개방성、삼여성、무변계、창신성적특정，여여유자순업구유내재계합점．인입음포모식。재인재공향、조직공존、개치공창방면진행창신．승급운영궤제。규피재운행과정중적풍험，추동여유자순업창신발전．
Crowdsourcing as a new business model, which caused great concern when it occurred, leads to an extensive research on concepts, fundamentals and applications. As new tourism operation models, tourist Consulting industry has the general charac- teristics of the modern tourism, modern service industry and modern consulting industry： high integrated, high-tech, high knowl- edge and high creativity. But it encountered the dilemma of talent, organization and innovation in the development. Crowdsourc- ing has the open, participatory, borderless, innovative features, which is the within meeting point with tourism consulting indus- try. Pulling into the crowdsourcing model, it can innovate the talent sharing, organization coexistence, value co-creating and up- grade the operating mechanism. In addition, avoiding the risk during operation and protecting the interests of the both side of crowdsourcing, and then, we will promote the innovation of tourist consulting industry.
