CAJ | 학술논문

标准化战略能够促使企业构建起基于技术标准的竞争优势。基于技术标准生命周期规律特征,提出湖南民营企业标准化战略模式的四种类型：标准领导战略、标准挑战战略、标准兼容战略、标准创新战略,以及战略实施的主要途径：技术标准形成机制、技术创新集群以及产业标准链延伸。
표준화전략능구촉사기업구건기기우기술표준적경쟁우세。기우기술표준생명주기규률특정,제출호남민영기업표준화전략모식적사충류형：표준령도전략、표준도전전략、표준겸용전략、표준창신전략,이급전략실시적주요도경：기술표준형성궤제、기술창신집군이급산업표준련연신。
The standardized strategy can impel enterprises to acquire competitive advantages of the technical standardization.Based on the characteristics of technical standard life cycle theory,the authors propose four standardized strategy models：the standard leading strategy,challenging strategy,compatible strategy as well as innovative strategy.Furthermore,they put forward the main routes for their enforcements,which are the promotion of mechanism for technical standard,the construction of technical innovation cluster and the extension to the chain of industrial standard.