衡阳师范学院学报
衡暘師範學院學報
형양사범학원학보
JOURNAL OF HENGYANG NORMAL UNIVERSITY
2012年
3期
109-113
,共5页
朱辉%李景保%杨华旗%张照庆
硃輝%李景保%楊華旂%張照慶
주휘%리경보%양화기%장조경
洞庭湖区%文化产业%PCA%战略决策
洞庭湖區%文化產業%PCA%戰略決策
동정호구%문화산업%PCA%전략결책
DongtingLake Area%culture industries%principal component analysis%strategic decisions
借助SPSS16.0和EXCEL软件,采用主成分分析法对洞庭湖区文化产业发展水平进行了定量分析。结果表明:洞庭湖区文化产业发展水平在文化生产方面处于湖南省中等及中等偏下水平;文化需求和相关产业方面处于中等及中等偏上水平;外部环境方面处于中等及中等偏下水平;综合发展状况处于中等水平。为此文章就发展该区文化产业提出了一系列针对性的战略决策:促进文化资源开发利用,壮大文化产业;实施人才科技战略,提高文化产业竞争力;拓宽融资渠道,加大对文化产业的投入;做大做强相关产业,形成特色文化产业链;加快实施品牌战略,突出洞庭湖文化产业特色;完善政策和法律法规体系,提供政策支持和法律保障。
藉助SPSS16.0和EXCEL軟件,採用主成分分析法對洞庭湖區文化產業髮展水平進行瞭定量分析。結果錶明:洞庭湖區文化產業髮展水平在文化生產方麵處于湖南省中等及中等偏下水平;文化需求和相關產業方麵處于中等及中等偏上水平;外部環境方麵處于中等及中等偏下水平;綜閤髮展狀況處于中等水平。為此文章就髮展該區文化產業提齣瞭一繫列針對性的戰略決策:促進文化資源開髮利用,壯大文化產業;實施人纔科技戰略,提高文化產業競爭力;拓寬融資渠道,加大對文化產業的投入;做大做彊相關產業,形成特色文化產業鏈;加快實施品牌戰略,突齣洞庭湖文化產業特色;完善政策和法律法規體繫,提供政策支持和法律保障。
차조SPSS16.0화EXCEL연건,채용주성분분석법대동정호구문화산업발전수평진행료정량분석。결과표명:동정호구문화산업발전수평재문화생산방면처우호남성중등급중등편하수평;문화수구화상관산업방면처우중등급중등편상수평;외부배경방면처우중등급중등편하수평;종합발전상황처우중등수평。위차문장취발전해구문화산업제출료일계렬침대성적전략결책:촉진문화자원개발이용,장대문화산업;실시인재과기전략,제고문화산업경쟁력;탁관융자거도,가대대문화산업적투입;주대주강상관산업,형성특색문화산업련;가쾌실시품패전략,돌출동정호문화산업특색;완선정책화법율법규체계,제공정책지지화법률보장。
After quantative analyses of the development of culture industry in Dongting Lake Area through the method of princi- pal component analyses with the help of SPSS16.0 and EXCEL softeware, the authors reach the conclusion that the develop- ment of this area is uneven. For the perspective of cultural production and outer environment, it maintains a medium, even low- er- medium level in Hunan; For cultural demand and supply and relevant industries, it is in a medium or upper-medium level, when referring to its comprehensive development, it stands in the middle. In view of the above-mentioned conditon, this paper puts forward a series of strategic decisions on the development of cultural industry in this area, which include the promotion of the development and utilization of cultural resources to strengthen cultural industries, the implementation of the Sei-Teeh tal- ents strategy to improve the competitiveness of cultural industries, the broadening of financing channels to increase investment in cultural industries, the strengthening of the related industries to form characteristic cultural industry chain, the carrying out of brand strategy to highlight the characteristics of cultural industries in Dongting Lake Area and the improvement of policies , laws and regulations to provide policy support and legal protection.