安徽体育科技
安徽體育科技
안휘체육과기
JOURNAL OF ANHUI SPORTS SCIENCE
2012年
5期
23-25,49
,共4页
高尔夫%练习场%SWOT分析%建议
高爾伕%練習場%SWOT分析%建議
고이부%연습장%SWOT분석%건의
golf driving range SWOT analysis proposal
通过文献资料法、问卷调查法、数理统计法对中国中等城市高尔夫练习场的特点、效能等做出分析,选取以南京市为例并分层次抽取具有代表性的3家高尔夫练习场的运营状态进行SWOT分析,结果显示:高尔夫练习场具有占有资源小、承载能力强、经济效益可观、发展潜力大等优势,除此之外南京市的高尔夫练习场在基础人力资源上也较为充足,但由于受到高尔夫运动的高消费定位、国家相关发展政策、税收等的影响使其在发展上受阻,据此提出宣传高尔夫文化;积极争取高尔夫练习场相关政策、税收的支持;实施“校企联合”加速培养高尔夫核心技术人才;推动高尔夫大众化进程等相关建议,以期对我国中等城市高尔夫练习场的持续健康发展提供理论参考。
通過文獻資料法、問捲調查法、數理統計法對中國中等城市高爾伕練習場的特點、效能等做齣分析,選取以南京市為例併分層次抽取具有代錶性的3傢高爾伕練習場的運營狀態進行SWOT分析,結果顯示:高爾伕練習場具有佔有資源小、承載能力彊、經濟效益可觀、髮展潛力大等優勢,除此之外南京市的高爾伕練習場在基礎人力資源上也較為充足,但由于受到高爾伕運動的高消費定位、國傢相關髮展政策、稅收等的影響使其在髮展上受阻,據此提齣宣傳高爾伕文化;積極爭取高爾伕練習場相關政策、稅收的支持;實施“校企聯閤”加速培養高爾伕覈心技術人纔;推動高爾伕大衆化進程等相關建議,以期對我國中等城市高爾伕練習場的持續健康髮展提供理論參攷。
통과문헌자료법、문권조사법、수리통계법대중국중등성시고이부연습장적특점、효능등주출분석,선취이남경시위례병분층차추취구유대표성적3가고이부연습장적운영상태진행SWOT분석,결과현시:고이부연습장구유점유자원소、승재능력강、경제효익가관、발전잠력대등우세,제차지외남경시적고이부연습장재기출인력자원상야교위충족,단유우수도고이부운동적고소비정위、국가상관발전정책、세수등적영향사기재발전상수조,거차제출선전고이부문화;적겁쟁취고이부연습장상관정책、세수적지지;실시“교기연합”가속배양고이부핵심기술인재;추동고이부대음화진정등상관건의,이기대아국중등성시고이부연습장적지속건강발전제공이론삼고。
Golf driving range has advantages of a small share of resources, carrying capacity, substantial eco- nomic benefits, potential development and etc via analysis of features and performance d golf driving range of medium - sized cities of China tbxough documents and materials, questionnaire survey and mathematical statis- tics and SWOT analysis of three golf driving range in Naniing. Although human resources are abundant, the development d golf driving range in Nanjing is still slow due to high consumption, national relevant policies and taxation on golf. So the author put proposals of publicizing golf culture, striving for support of relevant policies and tax, speeding up the training of golf technicians by means of I'Colleges, enterprises" and populariz- ing golf to provide the theoretical reference on sustainable development of golf driving range of medium - sized cities in China.