体育科研
體育科研
체육과연
SPORTS SCIENCE RESEARCH
2012年
3期
18-22
,共5页
体育彩票%问题博彩%消费行为%心理机制
體育綵票%問題博綵%消費行為%心理機製
체육채표%문제박채%소비행위%심리궤제
sports lottery%problem gambling%consumption behavior%psychological mechanism
透过心理学的理论来解释彩民的问题博彩行为,对问题博彩行为的心理学成因进行分析探讨。研究认为,在体育博彩中外界相关刺激强化了彩民的博彩行为;个人因素和环境因素共同决定彩民的博彩行为;内隐学习是解释彩民对随机事件持有不合理想法的重要机制;彩民在博彩中的非理性思维是问题博彩行为形成的基础,它会削弱彩民的控制能力,将彩票消费推向问题博彩。
透過心理學的理論來解釋綵民的問題博綵行為,對問題博綵行為的心理學成因進行分析探討。研究認為,在體育博綵中外界相關刺激彊化瞭綵民的博綵行為;箇人因素和環境因素共同決定綵民的博綵行為;內隱學習是解釋綵民對隨機事件持有不閤理想法的重要機製;綵民在博綵中的非理性思維是問題博綵行為形成的基礎,它會削弱綵民的控製能力,將綵票消費推嚮問題博綵。
투과심이학적이론래해석채민적문제박채행위,대문제박채행위적심이학성인진행분석탐토。연구인위,재체육박채중외계상관자격강화료채민적박채행위;개인인소화배경인소공동결정채민적박채행위;내은학습시해석채민대수궤사건지유불합이상법적중요궤제;채민재박채중적비이성사유시문제박채행위형성적기출,타회삭약채민적공제능력,장채표소비추향문제박채。
Adopting the theory of psychology,the paper tries to explain the problem gambling behavior of the punters and discusses the psychological cause for the problem gambling behavior.The result shows that in sports gambling,the correlative stimulation from the outside intensifies punters' gambling behavior.Both the personal factors and environment factors decide punters' gambling behavior.Implicit learning is an important mechanism for the reason why some punters have unreasonable ideas toward random events.Punters' irrational thinking is the cause for their problem gambling behavior.It decreases the control ability of the punters and causes problem gambling in lottery consumption.