CAJ | 학술논문

在广东商界中，客家商人是一个有着鲜明特征的经商群体。客家方言熟语这一语言现象，体现了客家商人行为模式背后共同的理性观念：重情重义的道德底色．勤俭务实的创业精神及“务本轻末”的价值取向。用现代商业的眼光反思客商群体的观念世界．我们认为它既是客商成功创业的精神基石，同时也是牵制客商继续发展的负累之源。传承精髓，突破局限，是客商发展的现代化出路。
재엄동상계중，객가상인시일개유착선명특정적경상군체。객가방언숙어저일어언현상，체현료객가상인행위모식배후공동적이성관념：중정중의적도덕저색．근검무실적창업정신급“무본경말”적개치취향。용현대상업적안광반사객상군체적관념세계．아문인위타기시객상성공창업적정신기석，동시야시견제객상계속발전적부루지원。전승정수，돌파국한，시객상발전적현대화출로。
In the business circles in Guangdong, the Hakka businessmen are a uniquely characteristic group. By ana- lyzing some Hakka idioms, such ideological senses as ＂the moral of friendship＂, ＂the spirit of diligence＂ and ＂the values of fundamentals first＂ behind the users＇ behaviors could be detected. From the viewpoint of modern business, the ideolog- ical world of the Hakka businessmen is not only the spiritual cornerstone for the Hakka people＇s successful business but also the origin of burden in the their business development. The modernized business way out for the Hakka people is to carry on the traditions and break through the restrictions.