CAJ | 학술논문

商品销售预测是企业管理的重要环节，也是销售管理的重要内容。销售预测不仅对企业还是对商家都很重要，因此预测的方法也很多，世界各国预测方法大约有150多种，笼统地可分为定量预测和定性预测。“逻辑斯蒂方程法”是诸多定量预测方法中的一种，文章通过讨论一个关于销售预测的案例来阐述商品销售预测方面的逻辑斯蒂方程应用。
상품소수예측시기업관리적중요배절，야시소수관리적중요내용。소수예측불부대기업환시대상가도흔중요，인차예측적방법야흔다，세계각국예측방법대약유150다충，롱통지가분위정량예측화정성예측。“라집사체방정법”시제다정량예측방법중적일충，문장통과토론일개관우소수예측적안례래천술상품소수예측방면적라집사체방정응용。
The prediction of commodity sale is an important [ink of the enterprise management. It is also an important content in sales management. Not only for enterprises, but also for businessmen, the prediction of commodity sale is significant. So there are many predictive methods, about 150 predictive methods around the world. Generally speaking, predictive methods can be divided into quantitative prediction and qualitative prediction. ＂Logistic equation method＂ is a kind of quantitative prediction. It states the applications of logistic e- quation in merchandise sales prediction through a sales predictive case.