电脑与电信
電腦與電信
전뇌여전신
COMPUTER & TELECOM
2012年
7期
35-38
,共4页
客户感知%度量评估模型%指标体系%现网指标拨测法
客戶感知%度量評估模型%指標體繫%現網指標撥測法
객호감지%도량평고모형%지표체계%현망지표발측법
customer perception: assessment model: index system: existing network dial indicators test
客户感知作为客户对电信业务的直接反映,是电信网络运维在面向用户的业务管理时需要关注的重点。本文在分析了客户感知的各种影响因素的基础上,结合当前客户感知实际工作成果,提出了一种客户感知度量评估模型;以客户感知指标体系为基础,采用现网指标拔测等方法,就端到端电信业务给出了一套相关的客户感知评估流程,为促进电信业务客户感知和服务质量的全面提升奠定理论基础。
客戶感知作為客戶對電信業務的直接反映,是電信網絡運維在麵嚮用戶的業務管理時需要關註的重點。本文在分析瞭客戶感知的各種影響因素的基礎上,結閤噹前客戶感知實際工作成果,提齣瞭一種客戶感知度量評估模型;以客戶感知指標體繫為基礎,採用現網指標拔測等方法,就耑到耑電信業務給齣瞭一套相關的客戶感知評估流程,為促進電信業務客戶感知和服務質量的全麵提升奠定理論基礎。
객호감지작위객호대전신업무적직접반영,시전신망락운유재면향용호적업무관리시수요관주적중점。본문재분석료객호감지적각충영향인소적기출상,결합당전객호감지실제공작성과,제출료일충객호감지도량평고모형;이객호감지지표체계위기출,채용현망지표발측등방법,취단도단전신업무급출료일투상관적객호감지평고류정,위촉진전신업무객호감지화복무질량적전면제승전정이론기출。
As the direct reflection of telecommunication business,customer perception should be focused on during telecommunication network's operation and service-maintenance for the user-oriented management. In this paper, an assessment-model of customer perception is proposed based on the analysis of various factors that affect the customer perception and the current actual work. It lists its own customer perception index system. In addition, using the existing network dial indicators test and other methods, the paper gives a set of evaluation process related to the customer perception of end-to-end telecom services, which enhances the theoretical basis aiming at promoting customer awareness and service aualitv.