企业技术开发(学术版)
企業技術開髮(學術版)
기업기술개발(학술판)
TECHNOLOGICAL DEVELOPMENT OF ENTERPRISE
2014年
1期
67-69
,共3页
企业%竞争情报%培训
企業%競爭情報%培訓
기업%경쟁정보%배훈
enterprise%competitive intelligence%training
随着我国竞争情报事业的发展,学术界对企业竞争情报工作的理论研究也越来越广泛,这为企业提高其产品的市场占有率,增强企业核心竞争力,以及为企业发展战略与市场决策的制定都发挥着重要作用。同时,加强企业员工竞争情报培训,强化其竞争情报意识及知识技能,能更加有效地推动我国竞争情报事业的发展。
隨著我國競爭情報事業的髮展,學術界對企業競爭情報工作的理論研究也越來越廣汎,這為企業提高其產品的市場佔有率,增彊企業覈心競爭力,以及為企業髮展戰略與市場決策的製定都髮揮著重要作用。同時,加彊企業員工競爭情報培訓,彊化其競爭情報意識及知識技能,能更加有效地推動我國競爭情報事業的髮展。
수착아국경쟁정보사업적발전,학술계대기업경쟁정보공작적이론연구야월래월엄범,저위기업제고기산품적시장점유솔,증강기업핵심경쟁력,이급위기업발전전략여시장결책적제정도발휘착중요작용。동시,가강기업원공경쟁정보배훈,강화기경쟁정보의식급지식기능,능경가유효지추동아국경쟁정보사업적발전。
With the development of competitive intelligence in our country,the theoretical research of enterprise competitive intelli-gence work in academic community are more and more widely,which plays a important role in increasing the market share of enterprise products,enhancing the core competitiveness of enterprises and formulating the enterprise development strategy and marketing deci-sion.At the same time,strengthening the competitive intelligence training of employee and their consciousness and skills of competitive intelligence can effectively promote the development of competitive intelligence in China.