CAJ | 학술논문

比特产品进行交换的目的,是为了换回一定量的交换价值,使比特产品的价值得以实现。但在比特产品的某些交换范畴内,出现了回归原始社会的产品交换特征,其交换的目的并不是想获取一般等价物,而是想通过当次交换满足当前的个人情感需求,与商品交换有本质区别,这使得用传统交换形式的概念和商品交换范畴内的价值理论来解释这种行为时出现了局限。为研究这种交换形式的特征和价值交换的情况,首先通过与其他类型的交换形式作对比,定义比特产品的非商品交换形式;其次具体分析这一交换形式在交换行为流程上与商品交换的区别;最后以交换价值为核心,对比特产品非商品交换过程进行价值分析。
비특산품진행교환적목적,시위료환회일정량적교환개치,사비특산품적개치득이실현。단재비특산품적모사교환범주내,출현료회귀원시사회적산품교환특정,기교환적목적병불시상획취일반등개물,이시상통과당차교환만족당전적개인정감수구,여상품교환유본질구별,저사득용전통교환형식적개념화상품교환범주내적개치이론래해석저충행위시출현료국한。위연구저충교환형식적특정화개치교환적정황,수선통과여기타류형적교환형식작대비,정의비특산품적비상품교환형식;기차구체분석저일교환형식재교환행위류정상여상품교환적구별;최후이교환개치위핵심,대비특산품비상품교환과정진행개치분석。
The purpose of bit-products exchange is to obtain a certain amount of exchange value. But some exchange scopes of bit-products have the characteristics of gift exchange in primitive society because the purpose of providers is not to obtain a general equivalent, but simply to want to meet the current demand for personal feelings, which is essentially different from commodity exchange. In order to study the features of this kind of exchange form and the process of value exchange, the concept of non-commodity exchange of bit-products is defined in contrast to the other similar exchange forms. And then the traders' behavior in the non-commodity exchange is analyzed. Moreover, based on the value analysis including the conditions of non-commodity exchange and the feature of exchange value, the extendible exchange value chain of the non-commodity exchange in thevirtual communities is revealed.