南华大学学报（社会科学版）
南華大學學報（社會科學版）
남화대학학보（사회과학판）
JOURNAL OF NANHUA UNIVERSITY(SOCIAL SCIENCE EDITION)
2014年
5期
52-56
,共5页
农产品%走出去%系统协同
農產品%走齣去%繫統協同
농산품%주출거%계통협동
agricultural product%going out%system coordination
基于农产品“走出去”系统协同的理论机理，文章阐述了目前湘南农产品“走出去”系统协同发展的现实基础，并指出了农业投入不足、产品品牌美誉度不高、农产品加工企业无序发展、利益协调机制缺乏等是湘南农产品进一步顺畅“走出去”的制约因素。最后，从资源整合、品牌建设、金融服务、协调机制等方面提出了对策建议。
基于農產品“走齣去”繫統協同的理論機理，文章闡述瞭目前湘南農產品“走齣去”繫統協同髮展的現實基礎，併指齣瞭農業投入不足、產品品牌美譽度不高、農產品加工企業無序髮展、利益協調機製缺乏等是湘南農產品進一步順暢“走齣去”的製約因素。最後，從資源整閤、品牌建設、金融服務、協調機製等方麵提齣瞭對策建議。
기우농산품“주출거”계통협동적이론궤리，문장천술료목전상남농산품“주출거”계통협동발전적현실기출，병지출료농업투입불족、산품품패미예도불고、농산품가공기업무서발전、이익협조궤제결핍등시상남농산품진일보순창“주출거”적제약인소。최후，종자원정합、품패건설、금융복무、협조궤제등방면제출료대책건의。
Based on the theoretical analysis of system coordination of agricultural products going-out, Xiangnan realistic founda-tion of agricultural products going-out has been discussed.Some negative obstalcles that will restrict the speed of Xiangnan agricultural products going-out have been pointed out, such as inadequate investment in agriculture, low brand reputation of products, disorderly development of processing enterprises and the lack of interest coordination mechanism.In view of this, some measures should be taken in order to improve this situation from the perspectives of resource integration, brand construction, financial services and coordination mechanism.
