CAJ | 학술논문

面对日益激烈的市场竞争，企业如何提高中标率以及如何在投标中获取最大的利润等都已经成为人们较为关注的重点，其中投标的编制技巧与报价策略都成为投标单位较为关注的热门话题，而投标策略和技巧在中标率较高的施工企业中有着不可忽视的作用。投标技巧主要就是以投标人在投标过程中需要关注的问题为重点。
면대일익격렬적시장경쟁，기업여하제고중표솔이급여하재투표중획취최대적리윤등도이경성위인문교위관주적중점，기중투표적편제기교여보개책략도성위투표단위교위관주적열문화제，이투표책략화기교재중표솔교고적시공기업중유착불가홀시적작용。투표기교주요취시이투표인재투표과정중수요관주적문제위중점。
With the increased competition in the market, how to improve the possibility of winning a bid and get the most profit in the bidding has been the concern of many companies. The compilation technique and bidding strategy have been the hot topics of the tenderers. The bidding strategies and skills are of great significance for construction enterprises. The key of the bidding skills is the problems that need to pay attention to by the tenderers in the tendering process.