CAJ | 학술논문

旅游景区是区域旅游产业发展的核心载体,是将旅游业培育成＂国民经济的战略性支柱产业和人民群众更加满意的现代服务业＂的主阵地。以浙江省为例,通过对浙江省旅游景区调查数据的剖析以明确其存在的问题与不足,指出旅游景区转型升级的必要性、内涵任务及面临难题,并分别从政府、企业等两个层面提出相应的对策与措施,为国内旅游景区的转型升级与可持续发展提供参考。
여유경구시구역여유산업발전적핵심재체,시장여유업배육성＂국민경제적전략성지주산업화인민군음경가만의적현대복무업＂적주진지。이절강성위례,통과대절강성여유경구조사수거적부석이명학기존재적문제여불족,지출여유경구전형승급적필요성、내함임무급면림난제,병분별종정부、기업등량개층면제출상응적대책여조시,위국내여유경구적전형승급여가지속발전제공삼고。
Tourist attraction functions as a core carrier of the development of regional tourism industry as well as the front line of the country's building tourism industry as an industry more welcomed by its people and a strategic pillar industry of national economy.This paper aims to provide references and proposals for transformation,upgrading and sustainable development of tourist attractions in China,by taking Zhejiang province as an example.The research is done by analyzing the statistics of tourist attractions in Zhejiang as to point out the problems and shortcomings,and indicate the necessity of transformation and upgrading,connotation tasks and also the difficulties from two perspectives,namely government and enterprises.