对外经贸
對外經貿
대외경무
Heilongjiang Foreign Economic Relations and Trade
2012年
4期
57-58
,共2页
生态文化%休闲旅游%秦皇岛
生態文化%休閒旅遊%秦皇島
생태문화%휴한여유%진황도
ecological cultural%leisure tourism%SWOT%countermeasure%Qinhuangdao
秦皇岛自然、人文生态旅游资源丰富,但是发展生态文化休闲旅游既有地理位置等优势,也存在淡旺季过于明显等劣势,在乘秦皇岛实施"旅游立市"战略过程中,可以从确立"生态文化休闲中心"的品牌形象、将生态文化休闲旅游资源向其产品转化、拓展生态文化休闲旅游客源市场、加大宣传力度、加快旅游基础设施建设等方面来推动秦皇岛生态文化休闲旅游的发展,以促进秦皇岛旅游经济的大发展。
秦皇島自然、人文生態旅遊資源豐富,但是髮展生態文化休閒旅遊既有地理位置等優勢,也存在淡旺季過于明顯等劣勢,在乘秦皇島實施"旅遊立市"戰略過程中,可以從確立"生態文化休閒中心"的品牌形象、將生態文化休閒旅遊資源嚮其產品轉化、拓展生態文化休閒旅遊客源市場、加大宣傳力度、加快旅遊基礎設施建設等方麵來推動秦皇島生態文化休閒旅遊的髮展,以促進秦皇島旅遊經濟的大髮展。
진황도자연、인문생태여유자원봉부,단시발전생태문화휴한여유기유지리위치등우세,야존재담왕계과우명현등열세,재승진황도실시"여유립시"전략과정중,가이종학립"생태문화휴한중심"적품패형상、장생태문화휴한여유자원향기산품전화、탁전생태문화휴한여유객원시장、가대선전력도、가쾌여유기출설시건설등방면래추동진황도생태문화휴한여유적발전,이촉진진황도여유경제적대발전。
There are rich natural, cultural eco -tourism resources in Qinhuangdao. But it has both advantages such as the development of ecological culture and leisure travel geographical locations, and disadvantage such as peak seasons are too obvious. Qin - Huangdao is implementing the "tourist city" strategy. There are some respects, such as establishing the image of "the ecological and cultural leisure center" ,transferring the ecological and cultural and leisure tourism resources into its prod- uct,expanding the tourist market of eco - culture and leisure, and speeding up the construction of tourism infrastructure. It is good to improve the further development of ecological and cultural and leisure tourism, and the large - scale development of the tourism economy in Qinhuangdao.