科教文汇
科教文彙
과교문회
EDUCATION SCIENCE & CULTURE MAGAZINE
2012年
9期
1-2,51
,共3页
“三农”图书%选题策划%发行渠道
“三農”圖書%選題策劃%髮行渠道
“삼농”도서%선제책화%발행거도
"Three Dimensional Rural Issues" publication%topics planning%distribution channels
近年来＂三农＂图书出版取得了有目共睹的成绩,但其总体规模仍然偏小、选题种类仍然过分集中、阅读性有待进一步加强等问题仍然非常突出。对此,笔者提出了建立＂三农＂图书出版长效机制、加强市场调研、丰富出版形式、拓展新的图书发行渠道等几项改进和发展＂三农＂图书的具体措施。
近年來＂三農＂圖書齣版取得瞭有目共睹的成績,但其總體規模仍然偏小、選題種類仍然過分集中、閱讀性有待進一步加彊等問題仍然非常突齣。對此,筆者提齣瞭建立＂三農＂圖書齣版長效機製、加彊市場調研、豐富齣版形式、拓展新的圖書髮行渠道等幾項改進和髮展＂三農＂圖書的具體措施。
근년래＂삼농＂도서출판취득료유목공도적성적,단기총체규모잉연편소、선제충류잉연과분집중、열독성유대진일보가강등문제잉연비상돌출。대차,필자제출료건립＂삼농＂도서출판장효궤제、가강시장조연、봉부출판형식、탁전신적도서발행거도등궤항개진화발전＂삼농＂도서적구체조시。
In recent years the publications of 'Three Dimensional Rural Issues' have been achieved,but there are still some problems,such as the limited number of topics,not being balanced of the topic structures,old-fashioned forms of content.In this paper,the author suggests to establish effective ' Three Dimensional Rural Issues' publication system,reinforce market research,improve publication forms,develop new distribution channels according to the government policies.
