CAJ | 학술논문

体育经济如今更多地是一种道德经济而非法制经济，单纯依靠市场调节和法律约束难以完全控制其中的不良行为。在这一背景下，经济伦理成为研究体育经济的一个新角度。经济伦理关注人们进行经济活动时自身的道德修养问题，以及在追求理性的经济伦理策略时所使用的伦理参考。只有实现经济利益与道德规范的统一，体育经济才能得到积极、健康的发展。
체육경제여금경다지시일충도덕경제이비법제경제，단순의고시장조절화법률약속난이완전공제기중적불량행위。재저일배경하，경제윤리성위연구체육경제적일개신각도。경제윤리관주인문진행경제활동시자신적도덕수양문제，이급재추구이성적경제윤리책략시소사용적윤리삼고。지유실현경제이익여도덕규범적통일，체육경제재능득도적겁、건강적발전。
The sports economy is one kind of moral economy rather than the economy ruled by law at present .T he misconduct can't be completely controlled if just depended on the market adjustment and the law restriction .Under this background ,the economic ethics becomes one new angle to study the sports economy .T he economic ethics concerns the people's moral quality w hen they carry out eco-nomic activities and their ethical reference w hen they seek for reasonable economic ethical strategies . The sports economy can't develop actively and healthily without the unity of economic benefits and moral norms .