科技进步与对策
科技進步與對策
과기진보여대책
SCIENCE & TECHNOLOGY PROGRESS AND POLICY
2014年
12期
17-22
,共6页
商业生态系统%技术创新%商业模式创新%耦合机制%苹果公司
商業生態繫統%技術創新%商業模式創新%耦閤機製%蘋果公司
상업생태계통%기술창신%상업모식창신%우합궤제%평과공사
Business Ecosystem%Technology Innovation%Business Model Innovation%Coupling Mechanism%Apple Inc
探讨技术创新与商业模式创新的耦合机制，对提高企业竞争力具有重要意义。商业生态系统中企业技术创新与商业模式创新的耦合体现为“push-pull”机制，即技术创新推动商业模式创新，同时商业模式创新拉动技术创新。以苹果公司为例，深入揭示两种创新耦合机制的形成和存在机理，以对企业创新提供参考和借鉴。
探討技術創新與商業模式創新的耦閤機製，對提高企業競爭力具有重要意義。商業生態繫統中企業技術創新與商業模式創新的耦閤體現為“push-pull”機製，即技術創新推動商業模式創新，同時商業模式創新拉動技術創新。以蘋果公司為例，深入揭示兩種創新耦閤機製的形成和存在機理，以對企業創新提供參攷和藉鑒。
탐토기술창신여상업모식창신적우합궤제，대제고기업경쟁력구유중요의의。상업생태계통중기업기술창신여상업모식창신적우합체현위“push-pull”궤제，즉기술창신추동상업모식창신，동시상업모식창신랍동기술창신。이평과공사위례，심입게시량충창신우합궤제적형성화존재궤리，이대기업창신제공삼고화차감。
The coupling mechanism between technology innovation and business model innovation is analyzed in this paper . The results show that ,in the business ecosystem ,the coupling mechanism could be depicted by the"push-pull" mecha-nism ,w hich means that technology innovation pushes business model innovation w hile business model innovation pulls technology innovation ;the coupling mechanism plays an important role in improving competitiveness for enterprises .Final-ly the case analysis involving the coupling process of Apple's technology innovation and business model innovation has been adopted to further reveal the formation and existence of the coupling mechanism ,with the aim of providing positive inspira-tion and reference for Chinese enterprises'innovation activities .
