CAJ | 학술논문

文化旅游创意产业是以文化和创造力为核心，应用创意产业的思维方式和发展模式，提供附加值高、体验与参与性强的创意旅游产品和服务的企业、组织、活动等要素的集合。发展文化旅游创意产业，是旅游产业发展的必然趋势，也是鄂尔多斯旅游业发展的战略选择。鄂尔多斯具备文化旅游创意产业发展优越条件，可形成“成吉思汗文化”、“沙漠文化”、“蒙古风情文化”三大旅游创意产业集群。另外，节庆民俗模式与文化旅游创意产业园模式是适宜于鄂尔多斯文化旅游创意产业发展的运作模式，需要深入研究。
문화여유창의산업시이문화화창조력위핵심，응용창의산업적사유방식화발전모식，제공부가치고、체험여삼여성강적창의여유산품화복무적기업、조직、활동등요소적집합。발전문화여유창의산업，시여유산업발전적필연추세，야시악이다사여유업발전적전략선택。악이다사구비문화여유창의산업발전우월조건，가형성“성길사한문화”、“사막문화”、“몽고풍정문화”삼대여유창의산업집군。령외，절경민속모식여문화여유창의산업완모식시괄의우악이다사문화여유창의산업발전적운작모식，수요심입연구。
Cultural and creativity are the key to the cultural tourism creative industrial .T he cultural tourism creative industrial use the thinking and development mode of creative industry ,provide high added value ,experience and the participation of strong creative tourism products and service to the enterprises , organizations ,and activities of the elements set .The development of cultural tourism creative industry ,is an inevitable trend in the development of the tourism industry ,the development of the tourism industry is also Ordos strategic choice .Ordos have cultural tourism development of creative industries superior condi‐tions ,that can form “Genghis khan culture” ,“desert culture” ,“the Mongolian amorous feelings culture”three big tourism creative industry cluster .Besides ,Festival folk mode and cultural tourism creative indus‐try mode is suitable for the Ordos cultural tourism mode of the development of creative industries ,and it requires further study .