旅游研究
旅遊研究
여유연구
TOURISM RESEARCH
2014年
4期
1-5
,共5页
旅游产品%旅游服务%概念%关系
旅遊產品%旅遊服務%概唸%關繫
여유산품%여유복무%개념%관계
tourism products%tourism service%concept%relationship
旅游产品与旅游服务是旅游研究及教学中两个极为重要而又经常被混淆的概念。虽然二者在本质内涵上有明显的区别,即旅游产品是具有实物形式的物质产品,而旅游服务则是以劳务形式为主的服务行为,但在实践中却经常组合融汇在具体的旅游活动过程中,关系密切,难分彼此。因此,研究和探讨旅游产品和旅游服务的概念内涵及其两者之间的关系,对于促进旅游理论研究的深入和旅游业的发展具有重要的意义和价值。
旅遊產品與旅遊服務是旅遊研究及教學中兩箇極為重要而又經常被混淆的概唸。雖然二者在本質內涵上有明顯的區彆,即旅遊產品是具有實物形式的物質產品,而旅遊服務則是以勞務形式為主的服務行為,但在實踐中卻經常組閤融彙在具體的旅遊活動過程中,關繫密切,難分彼此。因此,研究和探討旅遊產品和旅遊服務的概唸內涵及其兩者之間的關繫,對于促進旅遊理論研究的深入和旅遊業的髮展具有重要的意義和價值。
여유산품여여유복무시여유연구급교학중량개겁위중요이우경상피혼효적개념。수연이자재본질내함상유명현적구별,즉여유산품시구유실물형식적물질산품,이여유복무칙시이노무형식위주적복무행위,단재실천중각경상조합융회재구체적여유활동과정중,관계밀절,난분피차。인차,연구화탐토여유산품화여유복무적개념내함급기량자지간적관계,대우촉진여유이론연구적심입화여유업적발전구유중요적의의화개치。
As tourism products and tourism service are very important concepts,they are often confused with concepts both in research and teaching.Though they have obvious differences in essential connotation,namely tourism products are material prod-ucts in the form of substance,while tourism service is a kind of service behavior mainly in the form of labor,but in practice they often blend in the process of specific tourism activities,and their close relationship is inseparable.Therefore,the research and ex-ploration of the tourism products and tourism service contents and the relationship between the two concepts has an important signif-icance and value to promote the further tourism theoretical research and the development of tourism.